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Our Niche
Decades of combined experience in marketing products in the life and material science sectors.
- We understand how scientists think, what they respond to and the key ingredients for productive conversations
- We know how to unlock scientists’ curiosity and encourage them to discuss their projects, existing technologies, challenges and aspirations
- We conduct intelligent, informative conversations based on a foundation of trust – the customer usually does most of the talking
- While our core focus is in life and materials sciences, we also work in other sectors including healthcare, scientific publishing and software.
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Our Employee Profile
Our workforce is made up of highly gifted communicators.
- Most of our team have a connection with Durham University (consistently ranked in the top 5 in the UK)
- Intelligent people with outstanding communication skills, able to absorb complex information and communicate it concisely and believably
- We call a global audience – North America, Europe, APAC, the Middle East and South America
- Native linguists are available for non-English speaking countries including Germany, France, China, Italy and Spain
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Training And Coaching
Our clients’ products and the technology that underpins them are often complex. It is crucial that our teams understand the technology they are calling about.
- Our team of scientists’ role is to understand your products, the audiences they are aimed at and how to best to position them as viable solutions
- Teams receive significant background training on your products in order to sound credible, hold the interest of scientists, and understand the responses from the people they speak with
- Ongoing coaching is provided throughout the campaign to continually improve the quality of our conversations and notes
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