Blog
Welcome to our company blog, where we share insights, updates, and stories that drive innovation and success in our industry.
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News
Life Sciences Firm Planning A Leathery Revolution
A life sciences firm based in the north east of England is planning a revolution in the food and fashion sectors, which it hopes to...
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A Brand Name Bankrupted A Health Food Company
In the world of life science marketing, where the perception of health is key to so many successful campaigns, it is important to not only...
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The Failed Life Science Innovation That Birthed An Opera
Given the fast-paced world of medical innovation, it can take a lot for a drug or device to get noticed and that can lead to...
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Govt Invests £650m To Improve The UK Life Science Sector
The government wants to support developments in the life science sector by providing a £650 million package for the industry. Chancellor of the exchequer Jeremy Hunt...
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How Has Life Sciences Research Developed Over Time?
Life sciences help us to learn more about a wide range of different topics from biotechnology to the development of new pharmaceuticals and drugs, as...
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The Importance Of Effective Marketing In The Life Sciences Industry
The life sciences industry is a fast paced and innovative industry which deals with everything from medicine to technological advancements. There is so much completion...
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The Role of Life Sciences in Advancing Medicine and Healthcare
Life sciences play a crucial role in advancements in medicine and healthcare research and much of what we understand today is due to research in...
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Most Baffling Health Claims Made By Products
Nothing is more important in life science marketing than the truth, no matter what your product is or who it is aimed at. Part of...
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Britain Aims To Rejoin EU Science Research Programme
When it comes to life science marketing, the UK will hope there is much to sell and promote as a direct result of British scientific...
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How Synthetic Biology Helped To Develop Scientific Research
Synthetic biology is a relatively new practice which has further enabled scientists to develop and produce new theories and research through synthetically engineering specific biological...
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How One Of The Most Famous Health Campaigns Ever Fell Fowl
Given the restrictions on life science marketing directly to patients, the most famous pieces of marketing material tend to take the form of public information...
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What Were The Best Healthcare Marketing Campaigns?
Advertisement is everything in the modern world and this is true for all aspects of life, including medicine and healthcare. In a competitive market, it's...